Having a ready-to-go, dedicated opt-in list is one of the most productive methods of generating an income in Internet Marketing. Most successful Internet Marketers would not trade their opt-in list for any amount of money in the world. This should indicate to you the value of having a targeted op-in list.
Here is a simple guide to the main ways of profiting from you opt-in subscribers. It is important to note that you will get the best results from having already established rapport with your subscribers. Once a relationship, based upon trust and integrity, has been established it is vital that you avoid doing anything that will jeopardise that trust. Always have your list’s best interests at heart and always, always, always be honest. These keystones should, at all times, be adhered to whenever you are doing anything with your list.
1. Email marketing is a great means of utilising your lists’ potential. Promoting someone else’s product is a great way to draw in income. Include your affiliate link, it should always be cloaked, and give an honest assessment of the product. A handy piece of advice is to never emphasise too much what the product is. Always emphasis what the product does.
Let’s take an example. Imagine that you are selling a new tennis racket made from the latest carbon fibre frame. Don’t just say that the product is ‘the latest carbon fibre tennis racket with ultra tightened strings’. Say what it does. In this case, that would be something like ‘its increased lightness reduces fatigue and improves game performance. Its increased sweet spot offers a more forgiving experience allowing the user to be more like Rafa Nadal and less like an amateur playing tennis for the first time.’ Always be truthful don’t say it does something if it does not.
2. Create your own product and offer your list a discount. This is a great way to offer your subscribers reward from joining your list. Obviously, you will have a ready market primed to buy your product.
3. Offering you subscribers a discounted subscription to one of your services is a great method to earn more profits. If your list likes what they have seen so far the chances are they will more than happily subscribe to your service.
4. Another great way to add to your profits is to ask your list to be affiliates in your campaign. Offering them at least 50% of the commissions is a great way to earn your income. Not only will you make more money but your profile will be increased. Plus it will also allow your affiliates to earn commission and make a profit.
Using these four main steps is a great way to exponentially increase your income through your list. If you only utilise one of the methods you will see good results. If you use more than one method you will see great results. Remember, trust and integrity should be the cornerstone of any successful relationship, be it business or personal. Take one of the ideas above and put it into action and you will see great results.
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